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Microeconomics
Robert S. Pindyck
0130084611
May 2004
Textbook Hardcover
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Book Description
This book is well known for its coverage of modern topics (Game theory, Economics of Information, and Behavioral Economics), clarity of its writing style and graphs, and integrated use of real world examples. The emphasis on relevance and application to both managerial and public-policy decision-making are focused goals of the book. This emphasis is accomplished by including MANY extended examples that cover such topics as the analysis of demand, cost, and market efficiency; the design of pricing strategies; investment and production decisions; and public policy analysis. Economists and strategists looking to stay current with economic information.

Book Info
Presents a microeconomics theory that emphasizes the role in and application of microeconomics to both managerial...


Economics Micro & Macro
Ron Pirayoff
076453999X
Jan 2004
Paperback
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Book Description
CliffsAP study guides help you gain an edge on Advanced Placement* exams. Review exercises, realistic practice exams, and effective test-taking strategies are the key to calmer nerves and higher AP* scores.

CliffsAP Economics Micro & Macro is for students who are enrolled in AP Economics or who are preparing for the Advanced Placement Examination in Economics to earn college credit and/or placement into advanced coursework at the college level. Inside, you’ll find test-taking strategies, a clear explanation of the exam format, a look at how exams are graded, and more: A topic-by-topic look at what’s on the exam Reviews of both micro- and macroeconomics A checklist of the materials you’ll need on test day Four full-length practice tests

Sample...



The Art of Pricing
Rafi Mohammed
1400080932
Oct 2005
Hardcover
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From Publishers Weekly
Mohammed's breezy, informal account of a range of pricing strategies takes as its starting point the realization that different "customers place different values on the same products." With this in mind, Mohammed (Internet Marketing) recommends a variety of strategies that will attract customers with different product evaluations and yield different profit margins. With emphasis on familiar consumer practices like quantity discounting, early-bird discounts and mixed bundling, Mohammed describes, for example, setting a high initial price to capture extra profits from early adopters, then reducing prices to attract other customers. Alternately, he notes, music and book stores "often take a contrary pricing approach" and give lower prices to their first customers. Mohammed writes clearly but does not offer enough...


The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
0316346624
January 2002
Paperback
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Book Review
"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject.

For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in...



Principles of Microeconomics (with Xtra!)

0324171889


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Book Description
In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. Because Mankiw wrote it for the students, the book stands out among all other principles texts by encouraging students to apply an economic way of thinking in their daily lives. Receiving such a praise as "perhaps the best ever" textbook in economic principles, it's no wonder Mankiw's prize project has quickly become one of the most successful books ever to be published in the college marketplace.

About the Author
N. Gregory Mankiw is Professor of Economics at Harvard University. As a student, he studied...


Microeconomics SparkCharts (SparkNotes History and Social Sciences Series)
SparkNotes Editors
1586636324
September 2002
Paperback
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The Structure of Economics: A Mathematical Analysis

0072343524


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Book Description
This text combines mathematical economics with microeconomic theory and can be required or recommended as part of a course in graduate microeconomic theory, advanced undergraduate or graduate-level mathematical economics, or any advanced topics course. It also has reference value for international, library, professional and reference markets. This revision addresses significant new topics--the theory of contracts and markets with imperfect information--that have recently become prominent in the microeconomics literature.


Manias, Panics, and Crashes
Charles P. Kindleberger
0471467146
Sept 2005
Paperback
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Book Description
"Underneath the hilarious anecdotes, the elegant epigrams,s and the graceful turns of phrase, Kindleberger is deadly serious. The manner in which human beings earn their livings is no laughing matter to him, especially when they attempt to do so at the expense of one another. As he so effectively demonstrates, manias, panics, and crashes are the consequence of an economic environment that cultivates cupidity, chicanery, and rapaciousness rather than a devout belief in the Golden Rule." - From the Foreword to the Fourth Edition by Peter L. Bernstein, author Against the Gods and The Power of Gold

Praise for previous editions of Manias, Panics, and Crashes

"Classic....Manias, Panics, and Crashes is a durable guide to meditation: wise, witty, and practical. It is a template against which to measure the...



Econometric Analysis of Cross Section and Panel Data
Jeffrey M. Wooldridge
0262232197
October 1, 2001
Hardcover
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Book Description
This graduate text provides an intuitive but rigorous treatment of contemporary methods used in microeconometric research. The book makes clear that applied microeconometrics is about the estimation of marginal and treatment effects, and that parametric estimation is simply a means to this end. It also clarifies the distinction between causality and statistical association.

The book focuses specifically on cross section and panel data methods. Population assumptions are stated separately from sampling assumptions, leading to simple statements as well as to important insights. The unified approach to linear and nonlinear models and to cross section and panel data enables straightforward coverage of more advanced methods. The numerous end-of-chapter problems are an important component of the book. Some...


Microeconomics
Staff of Research and Education Association
087891191X
August 2000
Paperback
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Book Description
Get all you need to know with Super Reviews! Each Super Review is packed with in-depth, student-friendly topic reviews that fully explain everything about the subject. The Microeconomics Super Review includes the fundamentals of supply and demand, consumer theory, production revenue and cost, perfect competition, the monopoly, factor prices, monopolistic competition, and oligopolies. Take the Super Review quizzes to see how much you've learned - and where you need more study. Makes an excellent study aid and textbook companion. Great for self-study!

DETAILS
- From cover to cover, each in-depth topic review is easy-to-follow and easy-to-grasp - Perfect when preparing for homework, quizzes, and exams!
- Review questions after each topic that highlight and reinforce key areas and concepts
-...


Microeconomics
Paul Heyne
0023544414
Jan 1994
Paperback
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably (4th Edition)
Thomas T. Nagle, John Hogan
0131856774
November 23, 2005
Hardcover
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The publisher, Prentice Hall Business Publishing
Practical in focus and lively in style, this text provides a comprehensive, managerially-focused guide to formulating pricing strategy. --This text refers to the Paperback edition.

From the Back Cover
"The best book ever written about pricing is The Strategy and Tactics of Pricing by Tom Nagle and Reed Holden—these guys know their stuff and it works!" — Guy Kawasaki, CEO, Garage Technology Ventures "For more than a decade, this book has been the most influential and highly regarded reference among pricing professionals." — Eric G. Mitchell, President, The Professional Pricing Society "Most executives name pricing as their major challenge and major weakness. This book is an answer. It is full of new ideas arid...


Microeconomics + Discoverecon Online with Paul Solman Videos
Campbell R. McConnell
007298273X
April 2004
Textbook Paperback
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Book Description

The proven and popular Microeconomics has been made even tighter and smoother for its 16th edition. A DVD features bestselling DiscoverEcon software and two videos with Paul Solman of PBS. New topics include the economics of the war on terrorism, China's rapidly emerging economy, recent accounting misconduct, and more. Two bonus chapters available on the Web provide additional, specialized information.

About the Author

Campbell R. McConnell taught at the University of Nebraska- Lincoln from 1953 through 1990.

Stanley L. Brue is a professor at Pacific Lutheran University.



Executive Economics
Shlomo Maital
0029197856
Sept 1994
Hardcover
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From Publishers Weekly
Maital (Economic Games People Play) here confronts a major problem with the discipline of economics: business managers are often skeptical about what the dismal science has to offer the "real world." The author claims that economics can be of considerable value to managers if concepts are conveyed in understandable terms and in a way that is relevant to managers' experiences and needs. In answer to two basic questions-"What is it worth? What do I give up to get it?"-Maital demonstrates how concepts of economics like costs, value, price, inefficiency, productivity, information and comparative advantage can be utilized by general managers if presented in plain English unhampered by convoluted mathematical models. His homilies-"Good executives create customers. Great ones create markets"-make sense. Illustrations....


Microeconomics
David C. Colander
0073222968
July 2005
Textbook Paperback
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Book Description
Written in an informal colloquial style, this student-friendly Principles of Microeconomics textbook does not sacrifice intellectual depth in its quest for accessibility. The author’s primary concern is to instill “economic sensibility” in the student. Colander emphasizes the intellectual and historical context to which the economic models are applied. This new edition offers improvements to this established and respected text including special Questions from Alternate Perspectives end-of-chapter questions that facilitate class discussion of differing school of thought in the discipline, and access to over 250 minutes of new videos from Paul Solman of the Lehrer NewsHour.

About the Author

David C. Colander is a professor at Middlebury College. ...



Managerial Economics, Sixth Edition
Edwin Mansfield, et al
0393924963
December 2004
Hardcover
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Book Description
Through five editions, Managerial Economics has been among the leading texts in the field. Maintaining its hallmark clarity, abundant use of real-world examples and cases, and strong coverage of international issues and technological change, the Sixth Edition has been rigorously updated and revised, adding six entirely new chapters and an innovative student Web site.

About the Author
W. Bruce Allen is professor of business and public policy, regional science, and transportation at the Wharton School of the University of Pennsylvania. Professor Allen won the Anvil Award for Teaching Excellence in 1991, and the Miller-Sherred MBA Core Curriculum Teaching Award in 1994 and 1997. He has consulted with a variety of firms and government agencies in the area of transportation and...


5 Steps to a 5: AP Macroeconomics/Microeconomics
Eric Dodge
0071437126
December 2004
Paperback
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Book Description
For the more than one million students taking the AP exams each year Features include: Boxed quotes offering advice from students who have aced the exams and from AP teachers and college professors Sample tests that closely simulate real exams Review material based on the contents of the most recent tests Icons highlighting important facts, vocabulary, and frequently asked questions Websites and links to valuable online test resources, along with author e-mail addresses for students with follow-up questions Authors who are either AP course instructors or exam developers

Download Description

For the more than one million students taking the AP exams each year

Features include:Boxed quotes offering advice from students who have aced the exams and from AP...



Introduction to Microeconomics
Alan C. Stockman
0030218292
Aug 1998
Paperback
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Microeconomics for Public Decisions with Economic Applications Card
Anne Steinemann
0030264715
Nov 2003
Hardcover
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Book Description
Microeconomics for Public Decisions is a revision of the Apgar/Brown Microeconomics for Public Policy text. It was revised after conducting interviews with students and former students (now practitioners), and asking them what economic concepts and methods they use most frequently in their jobs. Microeconomics for Public Decisions is designed to focus on essential principles and analytical techniques for making decision that affect the public interest. It blends theory with applications and discussions so students will understand how and why microeconomics is important, how to perform economic analyses, and how to evaluate economic analyses performed by others.

About the Author
Anne Steinemann joined the faculty at the University of Washington in Autumn 2004, following...


Managerial Economics with InfoTrac College Edition
Mark Hirschey
0324183305
June 28, 2002
Hardcover
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Book Description
The tenth edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intutive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics, and...


Principles of Microeconomics
Karl E. Case
013144283X
December 2003
Textbook Paperback
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Book Description
These two highly-respected authors have revised this best-selling book to include more current, modern subject matter and events, while maintaining those features that have contributed to its great success. It continues to use stories, graphs, and equations and a unified and logical organization to make economic concepts easy-to-understand and relevant to all readers. Users of this book see the connection between growth, trade, comparative advantage, and the production possibilities frontier. When readers understand how a simple competitive market system works, they are ready to focus on problems of real-world markets. Revamped to include such subjects as globalization and growth and development, this book explores the issues, current trends, and debates surrounding trade in the developing world. It continues to...


Principles of Macroeconomics (7th Edition)
Karl E. Case, Ray C. Fair
0131442341
November 25, 2003
Paperback
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Book Description
These two highly-respected authors have revised this best-selling book to include more current, modern subject matter and events, while maintaining those features that have contributed to its great success. It continues to use stories, graphs, and equations and a unified and logical organization that make economic concepts easy-to-understand and relevant to all readers. Users of this book see the connection between growth, trade, comparative advantage the production possibilities frontier. Recent changes in the economy are highlighted so that readers can understand how these events actually affect investment decisions and policy. The 90s boom and the recent bust are examined. New issues such as the movements for and against globalization, trade agreements and barriers, the World Trade Organization, the enviroment,...


Exploring Macroeconomics
Robert L. Sexton
0030265711
Dec 1999
Paperback
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AP Microeconomics and Macroeconomics
R. J. Sattora
0878914595
August 2003
Paperback
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Book Description
Get the AP college credits you've worked so hard for... Our savvy test experts show you the way to master the test and get the score that gets you college credit.

This newly revised and updated edition of AP Microeconomics & Macroeconomics features thorough economic coverage of essential terms, economic relationships, and key economic terms and theories. The comprehensive review covers every possible exam topic: price elasticity, income constraints, consumer price index, aggregate demand/supply, and more. Includes 2 full-length, realistic practice exams, one for macroeconomics, and the other for microeconomics. Questions in each exam contain thoroughly detailed explanations explaining both the right and wrong answers.

Follow up your study with REA's test-taking strategies, powerhouse drills and...


Microeconomic Theory
Andreu Mas-Colell, et al
0195073401
June 15, 1995
Hardcover
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Book Description
Many instructors of microeconomic theory have been waiting for a text that provides balanced and in-depth analysis of the essentials of microeconomics. Masterfully combining the results of years of teaching microeconomics at Harvard University, Andreu Mas-Colell, Michael Whinston, and Jerry
Green have filled that conspicuous vacancy with their groundbreaking text, Microeconomic Theory.
The authors set out to create a solid organizational foundation upon which to build the effective teaching tool for microeconomic theory. The result presents unprecedented depth of coverage in all the essential topics, while allowing professors to "tailor-make" their course to suit personal
priorities and style. Topics such as noncooperative game theory, information economics, mechanism design, and general equilibrium under...


Microeconomics, SG
David Besanko
0471709689
January 2005
Textbook Paperback
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Book Description
This second edition of Microeconomics is filled with learning-by-doing problems that   give students a chance to make economics their own. These fully worked-out problems provide a step-by-step road map to help students solve numerical problems. Each problem correlates to similar practice problems at the end of each chapter. In addition, the authors include many extensive real-world examples in the text. These examples are contemporary applications of the theory and are longer and more extensive to show the evolution of the example. Each chapter opens with an example to draw readers into the topic.


Microeconomics
Delmar Publishers
0030329817
Jan 2004
Paperback
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Book Description
Applauded for providing the most clear and accurate presentation of advanced microeconomic concepts, Walter Nicholson brings us Microeconomic Theory: Basic Principles and Extensions, 8e . It gives readers the opportunity to work directly with theoretical tools, real-world applications, and cutting edge developments in the study of microeconomics. Reviewers exclaim, "Nicholsons text is solid, rigorous and comprehensive. It is sensibly challenging for students, best serving students with a mathematics background, and absolutely essential for those who are preparing for graduate studies in economics." --This text refers to the Paperback edition.

About the Author
Walter Nicholson is the Ward H. Patton Professor of Economics at Amherst College. He received a B.A. in...


Economics, Organization and Management, The
Paul Milgrom, John Roberts
0132246503
February 1, 1992
Paperback
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Book Description
A systematic treatment of the economics of the modern firm, this book draws on the insights of a variety of areas in modern economics and other disciplines, but presents a coherent, consistent, innovative treatment of the central problems in organizations of motivating people and coordinating their activities. KEY TOPICS: Introduces the fundamental problems organizations encounter and explains why they occur. Discusses a number of patterns of response — showing why organizations are structured as they are, why they adopt the policies they do, and how they solve organizational problems themselves.

The publisher, Prentice Hall Business Publishing
A systematic treatment of the economics of the modern firm, this book draws on the insights of a variety of areas...


Introduction to the Mathematics of Financial Derivatives
Salih N. Neftci
0125153929
April 2000
Hardcover
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John Hull, University of Toronto
"An excellent treatment of the mathematics underlying the pricing of derivatives." --This text refers to an out of print or unavailable edition of this title.

Review
Praise for the First Edition:
"An excellent treatment of the mathematics underlying the pricing of derivatives."
- John Hull, University of Toronto, Canada

"This book will be a major convenience to derivatives traders, risk managers, and other users and developers of derivatives models. It greatly reduces the cost of entry into the mathematical world of valuation, hedging, and risk measurement for derivatives positions."
- J. Darrell Duffie, Stanford University

"As an introduction to the mathematics underlying the pricing of derivatives, the book succeeds admirably."
-...

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